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Walmart Introduces $99 Walmart Family Track Pack and In-Store Race Time Events to NASCAR Fans in Daytona Beach

American Government Special Collections Reference Desk

Walmart Stock Car Racing Topics:  Coke Zero 400

Walmart Introduces $99 Walmart Family Track Pack and In-Store Race Time Events to NASCAR Fans in Daytona Beach

Wal-Mart Stores, Inc.
June 8, 2011


Retailer Offers Exclusive Discount Ticket and Food Package to Coke Zero 400 with Savings of Nearly $1001 per Family

DAYTON BEACH, Fla., June 8, 2011 – As Daytona Beach prepares for the upcoming Coke Zero 400 on July 2, Walmart is giving racing fans more reason to get excited with its new Race Time program. Walmart customers and NASCAR fans can purchase the Walmart Family Track Pack available exclusively through Walmart.com/NASCAR. The discount ticket package includes four race tickets, four hot dogs, four beverages and one race program for just $99, a savings of nearly $100 for a family of four.

“We’ve found that nearly nine out of 10 NASCAR fans chose to shop at Walmart2,” said Walmart market manager Corbin Norman. “We wanted to provide Daytona race fans with unbelievable savings on NASCAR tickets and merchandise and unique Race Time experiences that you can only find at Walmart.”

Race Time at Walmart
Beginning June 28, select Walmart stores in the Daytona Beach area will host NASCAR fan events featuring real stock racing car display and racing simulator machines – perfect to safely get behind the wheel and feel the power of NASCAR.

Additionally, Walmart stores will feature incredible prices on NASCAR merchandise such as T-shirts, racing flags, and tailgating food and beverages with even more selection of exclusive product on Walmart.com/NASCAR.

Participating stores in the Daytona Beach area include:

Tuesday, June 28 from 11 a.m. – 5 p.m.
Events free and open to the public include PepsiMax / Amp Simulator, Coca-Cola 2-Seat Racing Simulator, Kraft's Oreo Ritz Show Car, General Mills Cheerios Show Car, Mars M&M Show Car Simulator, Miller Lite Show Car, Coors Light Show Car and Keystone Light Camaro at:

Walmart Store #1182
174 Cypress Point Pkwy.
Palm Coast, Fla.

Wednesday, June 29 from 11 a.m. – 5 p.m.
Events free and open to the public include PepsiMax / Amp Simulator, Coca-Cola 2-Seat Racing Simulator, Kraft's Oreo Ritz Show Car, General Mills Cheerios Show Car, Mars M&M Show Car Simulator, Miller Lite Show Car, Coors Light Show Car, Keystone Light Camaro and Hefty Black Out Show Car Simulator at:

Walmart Store #613
1521 W. Granada Blvd.
Ormond Beach, Fla.


Thursday, June 30 from 11 a.m. – 5 p.m.
Events free and open to the public include PepsiMax / Amp Simulator, Coca-Cola 5-Seat Racing Simulator, Kraft's Oreo Ritz Show Car, General Mills Cheerios Show Car, Mars M&M Show Car Simulator, Miller Lite Show Car, Coors Light Show Car, Keystone Light Camaro and Hefty Black Out Show Car Simulator at:

Walmart Store #582
1590 Dunlawton Ave.
Port Orange, Fla.

Friday, July 1 from 11 a.m. – 5 p.m.
Events free and open to the public include PepsiMax / Amp Simulator, Coca-Cola 5-Seat Racing Simulator, Kraft's Oreo Ritz Show Car, General Mills Cheerios Show Car, Mars M&M Show Car Simulator, Miller Lite Show Car, Coors Light Show Car, Keystone Light Camaro and Hefty Black Out Show Car Simulator at:

Walmart Store #1391
1101 Beville Road
Daytona Beach, Fla.

For additional details and a complete listing of participating Walmart stores, visit Walmart.com/NASCAR.

About Walmart
Wal-Mart Stores, Inc. (NYSE: WMT) or “Walmart,” serves customers and members more than 200 million times per week at more than 8,800 retail units under 59 different banners in 15 countries. With fiscal year 2010 sales of $405 billion, Walmart employs more than 2 million associates worldwide. A leader in sustainability, corporate philanthropy and employment opportunity, Walmart ranked first among retailers in Fortune Magazine’s 2010 Most Admired Companies survey. Additional information about Walmart can be found by visiting www.walmartstores.com and on Twitter at http://Twitter.com/Walmart. Online merchandise sales are available at www.walmart.com and www.samsclub.com.

# # #

Ed. Note: Wal-Mart Stores, Inc. is the legal trade name of the corporation. The name "Walmart," expressed as one word and without punctuation, is a trademark of the company and is used analogously to describe the company and its stores. Use the trade name when it is necessary to identify the legal entity, such as when reporting financial results, litigation or corporate governance.


1Ticket packages are limited per market and available through Walmart.com/NASCAR while
supplies last.

2Experian Consumer Research, Simmons National Consumer Survey, Fall 2009



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