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More Subaru BRZ But Will We Get The New WRX?

American Government Special Collections Reference Desk

The DriveWrite Archives Topics:  Subaru BRZ, Subaru Impreza

More Subaru BRZ But Will We Get The New WRX?

Geoff Maxted
DriveWrite
August 19, 2013


Subaru WRX
Subaru UK has secured an increased supply of the Subaru BRZ for the British market, enabling it to better meet the strong demand for this special little rear-wheel drive sports car. The news coincides with confirmation that a number of Subaru UK approved BRZ performance, handling and styling modifications, courtesy of Pro-R, will soon be unveiled for the UK market. The new parts will be available in the coming months through Subaru’s UK dealer network. It will be interesting to see what these are because the car, in its original form, is a great old-school drive.

The BRZ was launched last year to much general acclaim, though limited initial supply meant that high levels of demand from British buyers couldn’t be met. The continued popularity of the model has enabled Subaru UK to secure a larger annual allocation of the BRZ from HQ.

With a greater number of cars being brought into the country, in most cases buyers will be able to take delivery of a new BRZ within two to six weeks of placing an order, depending on final spec and colour choice.

Paul Tunnicliffe, Managing Director of Subaru UK, commented: “The BRZ has been a sales success for us, but we’ve always struggled to match demand with supply. We’re hoping that our larger allocation will address this, and we’re confident that a greater number of car-loving buyers will now be able to appreciate the BRZ’s blend of light weight, usable power and fine handling characteristics.”

Meanwhile the Subaru WRX concept vehicle (pictured this page) will make its European debut at the Frankfurt Motor Show on Tuesday 10 September. The WRX concept hints at the final look of the next generation WRX, a bold and muscular design giving it a strong on-street presence. Lower, wider and sleeker than previous models, the WRX Concept places an even greater focus on sharp handling, with a low centre of gravity and Subaru’s famous All-Wheel Drive system.

Subaru trademark design cues including a pronounced bulge on the bonnet – accompanied by the classic WRX bonnet scoop – which provides clearance for a turbocharged engine and intercooler, while also aiding engine cooling.

The old model is now sold out and the decision was taken earlier this year not to import further volumes. The new-for-2014 Subaru WRX production car, while not confirmed for the UK market, is under consideration. Changing market conditions has allowed Subaru UK to re-examine the feasibility of bringing the new car into Britain.

The WRX concept will be joined on the stand at Frankfurt by the Subaru VIZIV concept, representing Subaru’s future design direction and vision for technological innovation. Start clamouring for the WRX now and hopefully dreams really will come true.



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